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My hair is that weird in-between texture that frizzes if you look at it wrong, and this is the first wash that leaves it feeling clean without that squeaky, straw-like dryness. The shine boost is real too—my ends actually catch the light again, which is more than I can say for the last three bottles

This is the first shampoo that actually makes my medium-length hair feel clean without that squeaky, stripped dryness at the ends. The shine really does come back after just a couple of washes, and it lathers up nicely so a little goes a long way.

The lather is so rich that a little goes a long way, and my medium strands feel properly clean without that squeaky, stripped dryness. Shine’s been noticeably better since I swapped this into my routine, and the hydration claim actually holds up through day two.